by From Patek Philippe to Bugatti-Inspired Jacob & Co. to Rolex, Here’s a Glimpse of His Horological Empire
Salman Khan’s aura has always extended far beyond the silver screen. For over three decades, the Bollywood superstar has embodied power, confidence, and an unmistakable larger-than-life presence—qualities that resonate not only in his films but also in his personal style. While fans often focus on his trademark bracelets, casual off-screen looks, and commanding screen persona, there is another side to Salman Khan’s luxury sensibility that has quietly evolved into something truly extraordinary: his watch collection.
According to estimates derived from a social media post by the actor’s fan club in association with the popular luxury page Wristwatchers, Salman Khan’s watch collection is valued at a staggering Rs. 113 crores approximately. This places him among the most serious celebrity watch collectors in the world—far beyond casual ownership or endorsement-driven luxury.
Salman Khan’s wrist game is not about fleeting trends. It reflects rarity, engineering excellence, high jewellery craftsmanship, and uncompromising taste. From ultra-rare Patek Philippe masterpieces to mechanically extravagant Jacob & Co. creations and iconic Rolex sports watches elevated through gemstones, his collection reads like a who’s who of modern haute horology.
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Watches as Power Statements, Not Accessories
For Salman Khan, watches are not just time-telling devices or red-carpet accessories. They function as symbols of authority and permanence. Unlike many celebrities who rotate timepieces based on brand collaborations or fashion cycles, Salman’s choices reveal a collector’s instinct—one that values exclusivity, mechanical complexity, and statement-making presence.
In luxury watch culture, there is a clear distinction between ownership and curation. Salman Khan belongs firmly to the latter category. His collection spans multiple maisons, design philosophies, and complication levels, indicating deep appreciation rather than surface-level indulgence.
What makes Salman Khan’s watch collection particularly fascinating is how effortlessly it mirrors his public persona. Much like his on-screen image—powerful, dominant, and unmistakably iconic—his timepieces favour scale, presence, and authority. These are not understated collector’s pieces hidden away for private appreciation; they are watches designed to be noticed. From diamond-heavy Rolex Daytonas to audacious Jacob & Co. creations, Salman’s selections project confidence and command. In the world of high horology, where restraint is often prized, Salman Khan stands apart by embracing grandeur, reinforcing the idea that luxury, when owned with conviction, becomes an extension of personality rather than mere display.
In a global context, Salman Khan’s Rs. 113 crore watch collection places him in rarefied company alongside international celebrity collectors and industrial magnates. What distinguishes him, however, is the seamless blend of Indian superstardom with global luxury culture. His choices reflect an understanding of both heritage brands like Patek Philippe and experimental innovators like Jacob & Co., showing that his appreciation goes beyond labels to craftsmanship and innovation. As Bollywood increasingly intersects with global luxury narratives, Salman’s watch collection stands as a benchmark—demonstrating how personal style, success, and horological excellence can converge to create a legacy that transcends cinema.
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The Crown Jewel: Patek Philippe Aquanaut Luce Rainbow (Rs. 54+ Crores)
At the absolute pinnacle of Salman Khan’s collection sits a watch so rare and valuable that it alone could define a collector’s legacy—the Patek Philippe Aquanaut Luce Rainbow in rose gold.
Valued at over Rs. 54 crores, this timepiece is less a watch and more a piece of wearable high jewellery. Invisibly set with multicoloured sapphires and diamonds across the bezel, dial, and strap, the Aquanaut Luce Rainbow represents Patek Philippe at its most exclusive.
This is not a watch that can simply be purchased. Access is tightly controlled, availability is minuscule, and ownership is often reserved for elite collectors with longstanding relationships with the brand. That Salman Khan owns one speaks volumes about his stature in global luxury circles.
The Aquanaut Luce Rainbow perfectly reflects Salman’s personality—bold yet refined, extravagant without being loud. It bridges sport-luxury aesthetics with haute joaillerie, making it one of the most coveted modern Patek Philippe references in existence.
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Jacob & Co.: Where Engineering Meets Excess
If Patek Philippe represents classical restraint taken to its highest level, Jacob & Co. sits at the opposite end of the horological spectrum—where excess, spectacle, and innovation collide. Salman Khan’s collection includes several standout Jacob & Co. pieces, underlining his appreciation for watches that push boundaries.
Jacob & Co. Caviar Tourbillon (Rs. 12+ Crores)
One of the most visually arresting pieces in his collection is the Jacob & Co. Caviar Tourbillon in white gold, valued at over Rs. 12 crores. The watch features a flying tourbillon and is pavé-set with diamonds on both the front and back, ensuring that every angle sparkles.
The Caviar Tourbillon is a masterclass in extravagant engineering—combining high complication with jewellery craftsmanship. It is unapologetically bold, much like Salman Khan’s cinematic persona.
Bugatti Chiron Tourbillon: A Mechanical Marvel
Perhaps the most talked-about Jacob & Co. piece in Salman’s collection is the Bugatti Chiron Tourbillon. Inspired by the legendary Bugatti hypercar, this watch houses a miniature functional W16 engine block, complete with moving pistons that come alive at the push of a button.
This watch is not about subtlety—it is about theatre, engineering bravado, and mechanical art. It mirrors Salman Khan’s larger-than-life image perfectly: powerful, dramatic, and engineered to impress.
Epic X and World Is Yours Collections
Salman’s affinity for Jacob & Co. extends further into the Epic X and World Is Yours collections, both known for their bold architecture and unconventional dials. These watches reinforce his preference for timepieces that are instantly recognizable and structurally daring.
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Patek Philippe Nautilus: Sport-Luxury Royalty
Beyond the Aquanaut Rainbow, Salman Khan’s collection features multiple Patek Philippe Nautilus references, cementing his status as a serious collector of sport-luxury icons.
The Nautilus is widely regarded as one of the most influential watch designs of the 20th century, and Salman’s versions elevate it even further through rare materials and gemstone settings.
Diamond-Paved White Gold Nautilus
One standout piece is a diamond-paved white gold Nautilus, where the iconic porthole design is transformed into a jewellery-level statement. The brilliance of diamonds contrasts with the watch’s utilitarian origins, creating a striking balance between sportiness and opulence.
Platinum Nautilus with Baguette Rubies
Perhaps even rarer is Salman’s platinum Nautilus accented with baguette rubies. Platinum is already Patek Philippe’s most exclusive metal, and the addition of rubies pushes the watch into ultra-elite territory.
These Nautilus models reflect Salman Khan’s appreciation for iconic silhouettes enhanced through rarity and craftsmanship, rather than novelty alone.
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Audemars Piguet: Bold Sport Luxury with a Diamond Edge
No serious watch collection is complete without Audemars Piguet, and Salman Khan’s lineup includes some of the brand’s most extravagant offerings.
Royal Oak Offshore Diamond-Set Models
Salman owns multiple diamond-set Royal Oak Offshore watches, a line known for its muscular proportions and aggressive design language. These watches embody power and presence—qualities synonymous with Salman Khan himself.
Pink Gold Flying Tourbillon
Adding a layer of horological sophistication is a pink gold Audemars Piguet flying tourbillon. Tourbillons represent one of watchmaking’s most revered complications, and in AP’s hands, they combine technical mastery with unmistakable design DNA.
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Rolex: Icons, Elevated
While Rolex is often seen as the entry point into luxury watches, Salman Khan’s Rolex collection operates at the brand’s highest echelon—rare references, precious metals, and gem-set masterpieces.
Cosmograph Daytona Everose Gold Rainbow
The Rolex Daytona Rainbow in Everose gold is one of the most sought-after modern Rolex watches in the world. Set with multicoloured sapphires and diamonds, it blends racing heritage with high jewellery aesthetics.
Salman’s ownership of this piece signals both exclusivity and impeccable taste, as the Rainbow Daytona is notoriously difficult to acquire.
Platinum Daytona with Baguette Diamonds
Another highlight is the platinum Daytona with baguette diamonds, a watch that combines Rolex’s most prestigious metal with refined gem-setting. Platinum Daytonas are produced in extremely limited numbers, making them grails for collectors worldwide.
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Beyond the Daytona: Rare Rolex Statements
Salman Khan’s Rolex collection goes beyond Daytonas, showcasing variety and depth.
• Rolex Day-Date with Turquoise Dial: A bold and unconventional choice, reflecting confidence and individuality.
• GMT-Master II SARU: Featuring sapphires, rubies, and diamonds, this watch is a masterclass in gemstone artistry.
• Custom Sky-Dwellers with Meteorite Dials: The Sky-Dweller is Rolex’s most complex annual calendar watch, and meteorite dials add cosmic rarity to the mix.
Each of these pieces reinforces Salman’s preference for watches that are instantly recognizable yet deeply exclusive.
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A Collection Defined by Diversity and Intent
What truly sets Salman Khan apart as a watch collector is not just the cumulative value of Rs. 113 crores, but the diversity and intentionality behind his choices.
His collection spans:
• Hyper-complicated tourbillons
• Iconic sport watches
• Jewellery-level gem-set masterpieces
• Mechanical art inspired by supercars
This range reflects a collector who understands that horology is both engineering and emotion, precision and personality.
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Watches as an Extension of Salman Khan’s Legacy
In an industry where luxury often follows fleeting trends, Salman Khan’s watch collection stands apart. It is not about seasonal relevance or brand endorsements—it is about timeless indulgence.
Each watch on his wrist tells a story of success, authority, and permanence. Much like Salman Khan himself, these timepieces command attention without asking for it.
At Rs. 113 crores and counting, Salman Khan’s watch collection is not just a display of wealth—it is a testament to legacy, taste, and the art of choosing the extraordinary.
And in true Salman style, it remains as formidable, iconic, and legendary as the man who wears it.
